Countries are constantly being compared to one another in environmental measures–carbon emissions, energy intensity, environmental footprints. These international comparisons have generally focused on the activities of governments or businesses, making them a useful measure for policymakers but less helpful for average citizens. However, last week the National Geographic Society and polling firm GlobeScan released results from the first-ever international survey of the “greenness” of consumer behavior . (And if you want to test your own consumer greenness, you can take a shortened version of the survey here .) read more

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Survey Compares "Greenness" of Consumers Worldwide

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